WOKE & BROKE: Target Getting SMOKED In Boycott — Here’s The 411
TIP: When choosing a side in the culture war -- pick the one that buys your brand
Should Target stores expect the ‘Bud Light treatment’?
After insulting customers both with the endorsement and the follow-up ‘frat-boy’ explanation sales are down about 30% year-over-year for Bud Light.
They quite literally cannot give the brand away. They have rebranded themselves as ‘uncool’. If you haven’t been paying attention, the ads with fast cars, manly-men, big trucks, and pretty girls in bikinis was pouring millions in advertising dollars to be seen as ‘cool’. And just like that, it’s gone.
Will this presidential election be the most important in American history?
Target has a slightly different dynamic at play.
But they should have taken a good hard look at their customer base before going all-in on a designer that brought together trans-activism, children’s apparel, and satanic themes.
To nobody’s astonishment, the working stiffs who actually spend money at Target aren’t particularly fond of such things.
Many of the people who DO cheer for such things are unlikely to ‘lower themselves’ to shopping at Target to begin with. (Remember that line about ‘smelly Walmart people’?)
Where does that leave Target?
Fox Business has the numbers for us:
Shares fell another 3.66% Tuesday, marking the eighth straight decline and lopping off another $2.4 billion in market cap, as tracked by Dow Jones Market Data Group.
Since the backlash, Target’s market value has fallen over $12 billion to $61.77 billion as of Tuesday’s closing price. Mid-month the market value was over $74 billion.
It put the stock on its longest losing streak since November 2018, leaving shares at a fresh 52-week low of $133.88 per share. –FoxBusiness
This represents a whole new dynamic in business decisions.
Before now, business took left-wing activism seriously and was far more concerned about angering the highly-organized and very cohesive left-wing boycotts.
The political right is, by nature, far more individualistic and less likely to come together in common cause.
Until now, that is.
Something has changed.
We’ve been pushed to the limits of our tolerance… and now we’re pushing back.
Sources Cited
FoxBusiness
My family started to shop rarely at the local Target store. My wife liked the clothes for our grand children and the book selection. Then we started to notice the news where Target was “GILBERT friendly” and would make more of an effort to hire more of that crowd. On subsequent visits to Target we noticed more and more effeminate young men, and butch girls and guys in dresses. Again, we just went along to get along. The final straw was when we went in the store, and where the young girls clothing used to be was a giant “PRIDE” sign over a collection of various rainbow themed clothing for the girls, and the rest of the store was “targeted” toward all the shoppers. This was a year ago and I haven’t been back there except for my wife seeing an advertisement for something she wanted to buy. The die was cast and can not be called back.
they’ve adopted this course…now they will have to live with the consequences…plenty of other choices out there..
I stopped shopping at Target when they opened the women’s bathroom’s to men. As a victim of rape, I was so insulted by their lack of support for women’s safety that I was repulsed & considered their CEO a pervert. I can’t believe that the American public has been so gullible that it has taken until the recent most extreme “in your face” promotions at Target for them to respond appropriately. THERE IS NOTHING AT TARGET YOU CAN’T BUY SOMEWHERE ELSE. SHUT THEM DOWN! Send a message to all businesses that we want sanity & safe spaces for the majority.