Is This New Ad The Approach GOP Needs To Win Back A Critical Demographic?
DeSantis is making a direct appeal to moms in this one
This is the kind of ad that Republicans have to run to win in 2024. Suburban women, most of whom are moms or grandmoms, will decide the presidency. pic.twitter.com/6k0CDXhQCP
— Clay Travis (@ClayTravis) July 6, 2023
Clay Travis makes an interesting point in this tweet.
It’s a fact that GOP underperformed among suburban women. Leaving aside other questions about 2020 results, from rules changes, to Zuckerbucks, to suppressed news stories harmful to Biden, it remains the case that a stronger showing among suburban women might have overcome even those hurdles.
Youngkin recently demonstrated the value of championing issues that matter to moms.
Will this presidential election be the most important in American history?
Is this new DeSantis campaign tapping into what will really resonate with a demographic that really wasn’t engaged in support of the GOP the last time around?
What do you think?
